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https://www.essence.com/news/doritos-commits-5-million-amplify-black-innovators-and-creators/

Courtesy: Doritos By Jasmine Browley ·June 28, 2021June 28, 2021

Black art and culture move the world. 

In recognition of this, SOLID BLACK, Doritos’ new multi-platform initiative backed by action and funding was launched to bolster the voices of Black innovators and creators and provide them with resources to continue driving change.  

The initiative kicked off with the moving commercial featuring Luke James during the 2021 BET Awards on June 27.  “Doritos has long been a brand that believes in igniting and championing bold self-expression and authenticity,” said Stacy Taffet, vice president of marketing, Frito-Lay North America in a news release. “We are proud to provide a platform and resources to innovators and creators who are making a lasting impact on culture and hope that their stories can inspire the next generation in the continued effort to create a more equal and diverse world.”

Watch the first weekend of the Wealth & Power stage during the Essence Festival of Culture, including conversations with leaders from the Disney, NBA, Universal Studios, Femme It Forward and more. Click HERE to watch all of the conversations.

In total, Doritos will invest more than $5 million to amplify stories of Black joy, strength, and resilience, including the inaugural class of SOLID BLACK Changemakers — seven members of the Black community using innovation and boldness to drive culture and give back to their communities. Each Changemaker will receive $50,000 to continue their work, and their stories will be spotlighted across all of Doritos’ public channels, including its website, social media, packaging, and TV advertising. 

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To further support Black entrepreneurs across the country, Doritos is also committing $100,000 to National Urban League, the historic nonprofit civil rights organization dedicated to economic empowerment. For more information, visit www.doritos.com/SOLIDBLACK.

TOPICS:  venture capitalist

The post Doritos Commits $5 Million To Amplify The Voices Of Black Innovators And Creators appeared first on Essence.

http://www.afronerd.com/2021/06/the-harder-they-fall-madame-xanadu-hbo.html

 

Hey, folks!  Check out a new episode of The Grindhouse as engineered by the Afronerd Radio "steam engine" and broadcast courtesy of the BTalk 100 internet radio platform.  Our lovely program airs every Sunday at 6 p.m. eastern standard time.  Join the "hardest working men in blerd business," your AFROnerdist hosts, as they unravel this week's topical mysteries: after The Harder They Fall trailer hit the cyberwebs this past week, one must ask; Does this spell the return of the Black Western?

The "cup" of comic book to film IPs continues to runneth over with yet another longstanding (but obscure) DC character getting its movie "closeup."  Next up,  HBO Max has purportedly greenlighted a Madame Xanadu series slated to be directed by rising filmmaker, Angela Robinson (Professor Marston and the Wonder Women); entertainer/entrepreneur, Nick Cannon continues to raise eyebrows as he  continues to father four children by almost as many women within a six-month period; regrettably, another hip hop artist passes at 50-Timothy Jerome Parker, better known as Gift of Gab from the legendary Blackalicious duo, died from kidney failure; co-author of the Logan's Run novel, William F. Nolan, has some thoughts about casting choices-if a reboot of the film were ever to get off the ground;  more fully packed Shang-Chi and the Legend of the Ten Rings trailer premiered a few days ago.....and there appear to be quite a few Easter eggs to discuss:

And just when you thought the risque Catwoman/Batman scene proposal for the upcoming third season of HBO Max's Harley Quinn subsided, Zack Snyder's "artistic" commission of the scene in question was removed from Twitter by the DC suits;  Lastly, if time permits, the crew highlights an upcoming Boom Studios July release of the six-issue series, Dark Blood, by screenwriter, LaToya Morgan (AMC's The Walking Dead, Into The Badlands).    

 

  

One thing that Dburt is doing (finally) is investing in cryptocurrency, courtesy of Roundlyx. We would implore our followers to investigate, discern and then explore by using our referral code: afro-87A4BF

Call us LIVE at 508-645-0100. AFTER CLICKING ON THE HIGHLIGHTED LINK, GO DIRECTLY TO AFRONERD RADIO!!! 

Also, Afronerd Radio's podcast format can be heard via BTalk 100 Pandora, Spotify and,  IHeartRadio....more formats to follow! 

https://blackgirlnerds.com/pierce-brosnans-spoilery-interview-along-with-the-cast-and-director-of-false-positive/

BGN interviews the cast of the Hulu original film False Positive.

After months of trying and failing to get pregnant, Lucy (Glazer) and Adrian (Theroux) finally find their dream fertility doctor in the illustrious Dr. Hindle (Brosnan). But after becoming pregnant, Lucy begins to notice something sinister through Hindle’s gleaming charm, and she sets out to uncover the unsettling truth about him and her own “birth story.” As if getting pregnant weren’t complicated enough…

If you have not yet viewed False Positive please be advised there is a spoiler revealed by actor Pierce Brosnan in the video clip presented below.

Featured in the interviews are: Pierce Brosnan, Ilana Glazer, Sophia Bush, Zainab Jah and John Lee (Director).

Interviewer: Jeandra LeBeauf Video Editor: Jamie Broadnax

False Positive is currently streaming on Hulu.

https://nerdist.com/article/quantum-physics-bird-migration-patterns/

One of the greatest mysteries in biology is the question of how some animals are able to sense Earth’s magnetic field, and, in turn, use it as a compass to determine their spatial orientation. Migratory birds, famously, use this mysterious “magnetoreception” to navigate. Now, in a significant breakthrough, scientists say they may know how the birds use this sense. And it all comes down to quantum physics.

Henrik Mouritsen at The University of Oldenburg in Germany led the scientists behind the magnetoreception study, which they published in the journal Nature. The scientists were actually working off a hypothesis first proposed by a physicist back in the ’70s; one that proposed the idea that magnetoreceptive animals use light-sensitive molecules to sense Earth’s magnetic field.

The idea behind the strange sense organ is this: Light-sensitive molecules—called cryptochromes—in the birds’ eyes each contain two unpaired electrons. And when they absorb light, the electrons take on different “spin” states. (Spin in the context of quantum physics is an intrinsic form of angular momentum elementary particles carry.) Depending upon which spin state the electrons inside the molecules are in, the birds can, consequently, locate Earth’s magnetic field.

Put another way, the electrons inside of the cryptochromes serve as “scales” of sorts. They intrinsically exist between both spin states—the “singlet” and “triplet” states—but tip toward one or the other when they encounter a magnetic field.

To see if this was indeed how cryptochromes work in migratory birds, the scientists studied the molecules in the lab. The scientists took cryptochromes from European robins, and tested them to see how they interacted with light. And, lo and behold, light did indeed cause the electrons to tip toward one or the other spin state. Incredibly, the scientists also looked at chickens’ cryptochromes and found they were far less sensitive than the robins’. A finding that supports the idea migratory birds use the cryptochromes to migrate, as chickens obviously aren’t fans of flying anywhere.

nature video

“Not only could we show that the electrons jump inside the molecule exactly as predicted by the quantum chemists in theory, we could also show the photochemistry of that radical was actually magnetically sensitive,” Mouritsen says in a Nature explainer video (top). “Now, it’s not a hypothesis this molecule is magnetically sensitive, we can see it’s magnetically sensitive,” he adds.

Perhaps the most fascinating aspect of the discovery is the possibility migratory birds literally see Earth’s magnetic field. Mouritsen proposes the idea that they see it as a shadow that layers over the world in the visual spectrum. And, frankly, all we can say at this point is that when we get our Neuralinks, we want them to have this feature.

nature video 

Feature image: nature video 

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