We Need the Return of Milestone Media More Than Ever! So What’s The Hold Up?

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We Need the Return of Milestone Media More Than Ever! So What’s The Hold Up?

http://www.afronerd.com/2018/11/we-need-return-of-milestone-media-more.html


So in deference to the title of this blog drop, I really can’t imagine a more auspicious time to mark the return of Milestone Media.  But where exactly is Milestone “2.0” post co-founder, Reginald Hudlin’s ‘15 interview, when he openly discussed a relaunch of Milestone Media Group, along with surviving co-founders Derek Dingle and Denys Cowan? More formally, DC Comics announced the development of “Earth-M” within their multiverse, which would be a housing imprint for the earlier Milestone characters in addition to more current ones, and that a few “Earth-M” titles would be published yearly, as well as one-shots and a miniseries. No further developments were alluded to until October ’17, when it was announced that Milestone would be returning in 2018 with five titles, including Milestone (featuring Icon and Rocket), Duo (based on the character Xombi), a new Static series and two other new titles: Love Army and Earth-M.  We are actively pursuing an interview with Mr. Hudlin and I’m sure he will be able to assuage our audience of any concerns about whether or not this mighty company will be coming back into the fold.  


Putting aside any speculations concerning the delay for this relaunch (a lawsuit filed by the estate of late co-founder, Dwayne McDuffie or DC/Warner bureaucratic red tape), it would be unconscionable if Milestone were not able to reemerge considering the zeitgeist has never been this “ripe” for a minority themed comic book company.  Back in ’93, I’m not sure if one could succinctly state that there was a codified “blerd” or nerds of color community that could be activated as a quantifiable consumer base.  Without a doubt, Milestone was ahead of its time with even conceiving, better yet, successfully publishing, multicultural characters that tapped into similar socio-political themes that are still capturing headlines in current news periodicals.  What I don’t want to see from a Milestone reunion is a “let’s get the band back together” approach to a now new millennium imprint.  The characters, at some level, have to be overhauled…..please no Liefeldesque aesthetics that were the rage in the 90s.  Case in point, check out Marvel’s wardrobe update for Hyperion (different company…but still)-

Out with the Old-




And J. Michael Straczynski’s more modern version, courtesy of the Supreme Power graphic novel series-




Adding further insult to injury, this is how Milestone’s sepia toned version of Hyperion, Icon looked since his last run of publication-



The world, along with the expectations and tastes of the comic book audience has changed vastly since ’93.   Not only do we have a publishing industry that is being bolstered (ok…we can debate this but it should be) by multi-billion dollar franchise films but now anyone who has seen a superhero film (perhaps to our chagrin) professes to have “nerd” bona fides.  And unfortunately during Milestone’s nascent stages, oftentimes (white) industry insiders pejoratively referred to the imprint as comics “for blacks.”  Fast forward twenty five years and now we have a country (yes even when factoring in this nationalistic Trump era) that is more multicultural, more nerdy and purportedly more politically woke.  This might be the most successful year to date for crossover “blerd” product that appealed to all strata globally after the billion dollar box office Black Panther juggernaut hit earlier in ’18.    

And to compound matters even further, there are countless social media platforms, websites and podcasts (ahem, Afronerdradio, notwithstanding) devoted to nerd culture primed for Milestone’s return.  Image Comics, which started out a year before Milestone and had their fair share of insider creative and financial difficulties, have weathered their storms and now occupies a 10% market share in the comic book publishing sphere. Starting in 2009, Image began to greatly expand both their genre of comics it publishes and the types of creators attracted to the publisher, ushering a period of critical acclaim. Among its award-winning series, are Morning GloriesThe Manhattan Projects, Saga, Chew and Fatale.   But back to Milestone…..imagine kick ass cover art:


That, my friends, is not a photo but a penciled photorealistic piece created by Nigerian artist, Arinze Stanley.  In order for many of these minority themed comic companies to work, they pretty much have to operate like a story boarded film enterprise (which is what they are).  We need to see not just stories about capes but also magical kingdoms (Black Hogwarts!), traditional science fiction, romance, detective noir, horror, period stories, spy thrillers, alternative historical fiction……and the beat goes on.  I’m crossing my fingers.  Am I asking for too much?  Or is it 2018-19 and Kweli-TV, DC Universe, Brown Sugar and Netflix are my options.  You tell, me.

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