Fendi to Launch Capsule With Nicki Minaj
https://www.blackenterprise.com/fendi-to-launch-capsule-with-nicki-minaj/
According to WWD, hip-hop superstar Onika Tanya Maraj aka Nicki Minaj is planning to launch a capsule with Fendi called “Fendi Prints On.”
The collection includes logo-printed reversible puffers, graphic tees, sequin dresses, and figure-hugging silhouettes in bold colors. It will also include accessories like handbags (Peekaboo, Baguette, Kan U, and a new belt bag), sneakers, sunglasses, and hoop earrings.
“This is an exercise we started a few months ago, we have a long relationship with music and interesting associations with Beth Ditto, Amy Winehouse, and more recently Jackson Wang, who wrote ‘Fendi Man’ that was so successful,” Fendi’s chairman and CEO Serge Brunschwig told WWD. “Nicki was friends with Karl, she is a friend of Silvia [Venturini Fendi] and of the house. For a long time we’ve wanted to do something together and we’ve been busy following up on what Karl wanted to do with us, such as the couture show in Rome. She is a great artist and one of the best rappers. Fendi shares great affinity with her. She represents one of Fendi’s dimensions, the fun aspect of the brand and she will present it extremely well.”
Minaj gushed on her Twitter account, “Don’t you ever doubt yourself. If anyone would’ve told me as a lil girl from Trinidad that grew up poor that one day my face would be on a piece of @Fendi clothing, I would’ve laughed. Your support for #ChunLi led to this. A song I made up off the top of my head as a joke. ILoveU.”
This announcement comes days after the 36-year-old rapper tweeted that she was retiring to start a family. She then apologized to her fans less than 24 hours later for causing confusion.